I’m Victor-John Villanueva, a multidisciplinary design storyteller who uses branding, packaging, and content to shape culture and emotion. My work blends strategy and creativity to build meaningful visual experiences that connect with audiences.
I have led creative direction across publishing, performing arts, and luxury beauty, developing work that is both thoughtful and visually magnetic. My focus is narrative design, telling stories through color, form, and identity.
My work has appeared in The New York Times, Italian Vogue, The Martha Stewart Show, and America’s Next Top Model amongst other outlets. When I’m not creating, I’m studying languages, collecting vintage toys, or spending time with my tuxedo cats, Harry Potter and André Leon Talley.
I have led creative direction across publishing, performing arts, and luxury beauty, developing work that is both thoughtful and visually magnetic. My focus is narrative design, telling stories through color, form, and identity.
My work has appeared in The New York Times, Italian Vogue, The Martha Stewart Show, and America’s Next Top Model amongst other outlets. When I’m not creating, I’m studying languages, collecting vintage toys, or spending time with my tuxedo cats, Harry Potter and André Leon Talley.